Business Women Networking

People generally wouldn't even consider reading 90 minutes of sales copy but they will listen to it or better yet, watch it. If you send someone a 16 page sales letter, they may read it IF you've done an excellent job of writing it but most will just skim over the main points. A CD or DVD on the other hand, has a higher perceived value and is more likely to be watched. With Video becoming so pow…
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